L’INSTITUT ANTI-POUX
Europe’s leading lice-treatment network, challenged us to craft a brand that feels rock-solid yet playful. The identity had to court franchisees, glide across borders, and extend to an upcoming product line. Our solution delights kids while reassuring parents—turning an itchy problem into a confident, continent-wide promise.
Team
This work was developed in partnership with the agency Random Energy.
Role
Creative Direction, Graphic Design, Illustration
